Increase buyer confident and minimize returns with Vehicle Qualifiers.
Allow your customer to make sure they get the right product by verifying their complete fitment.
A Vehicle Qualifier or Application Qualifier is an additional product attribute whose value is also dependent on the product fitment.
To ensure fitment compatibility, some products need more details
beyond the base fitment Year-Make-Model (YMM). If a user is searching
for a tonneau cover, they would need to specify the YMM and the
bed length as well to ensure the right fit. If they were searching for
an engine part, they would need to specify the YMM and the engine
displacement as well to ensure that the product they’re buying is
compatible with their car’s engine. In both examples, it’s the combination
of the YMM and part type that determine what additional fitment detail
is relevant. This additional fitment detail is the application qualifier.
Being able to search for a product that fits your specific vehicle, helps narrow down a large list of available products and makes it easy for the user to find what they need. Once they find it, they’re more likely to convert.
For users who don’t have something specific in mind, this search ensures they don’t waste their time looking at products that don’t fit their exact vehicle.
If your customer orders the wrong product it slows your team down to focus on tasks that don’t drive revenue.
A wrong order can take 10 or more new orders to recoup the lost revenue from one incorrect order.
Your customer may also not return after having a poor experince with your website.
Make sure they get the right product with our Fitment Verifier using Vehicle Qualifiers.
Curious how PartsLogic can help you? Request a demo! We’ll walk you through it and show how it can benefit your business.
